Monkey Sushi | 2,320 Orders for Premium Sushi Delivery in 15 Months

Food & Beverage

By DMK | Traffic Studio

Overview

For Monkey Sushi, we focused on long-term order acquisition for a premium sushi delivery brand. Our objective was to support sales and monitor acquisition costs over a 15-month advertising period. Performance is evaluated through total orders, cost per purchase and advertising return.

Roadmap

  1. Brand and Positioning Analysis

    Reviewed the premium sushi delivery offer and the brand's key customer benefits.

  2. Advertising Strategy

    Focused on consistent order acquisition in the premium segment.

  3. Advertising Materials

    Developed messaging emphasizing the value of Monkey Sushi's offering.

  4. Long-Term Campaign Management

    Worked on order acquisition throughout the 15-month period.

  5. Performance Monitoring

    Tracked cost per order, purchase volume and advertising return.

Results